CCP imposes Rs.60 Million penalty on a multinational for deceptive marketing
The Competition Commission of Pakistan (CCP) has passed an order imposing a fine of Rs 60 million on Unilever Pakistan for airing deceptive claims through television commercials for its hygiene and cleansing products, ‘Lifebuoy (Care and Protect) Soap’ and ‘Lifebuoy Hand Wash’.
Adil Aziz