ZEAL Future Enablement Program launched at Ziauddin University to develop critical skills for digital media planning
Z2C Limited, a venture accelerator that invests in and launches MarTech start-ups, has taken yet another step towards increasing the quality and quantity of advertising industry talent in Pakistan. Through its Publicis Groupe Delivery (PGD) affiliated export-first digital agency Activ8, the accelerator has partnered with digital agency East River and the media science department of…
Adil Aziz
Netflix lowers price of plans by up to 50% in over 100 countries
NETFLIX lowered the price of subscriptions in over 100 countries, mostly lower-income regions where the company has fewer customers. “We’re always exploring ways to improve our members’ experience,” Netflix said on Thursday (Feb 23) in a statement. “We can confirm that we are updating the pricing of our plans in certain countries.” The price cuts…
One billion users, but bans mount up for TikTok
TIKTOK’S breakneck rise from niche video-sharing app to global social media behemoth has brought plenty of scrutiny, particularly over its links to China. The European Commission is the latest organisation to ban the app from its equipment, following similar moves in the United States. So is TikTok a spying tool for Beijing, a fun app,…
Facebook-owner Meta to roll out paid subscription
FACEBOOK, the social network that was supposed to stay free “always,” and its stablemate Instagram launched on Sunday a paid subscription service, as the advertising-based business model that has long dominated the internet falters. Mark Zuckerberg, the CEO of Facebook-parent Meta, announced on Sunday the launch of Meta Verified, a service starting at US$11.99 a…
First CPEC AI lab can become starting point for Pakistan’s digital blueprint: Ambassador Moin ul Haque
Pakistan Ambassador to China, Moin ul Haque has hoped that the first China-Pakistan Intelligent System (CPInS) Lab could become the starting point for Pakistan’s digital blueprint. He made these remarks while visiting the Guangzhou Institute of Software Application Technology (GZInS), the builder of the first CPInS Lab. At the beginning of the year 2022, the…
PTCL Group’s largest E-Sports gaming tournament, GAMEKEY Arena concluded in Lahore
Team AGONxi8 Esports has been crowned the ultimate PUBG MOBILE champion of Pakistan after the squad carried the day at the grand finale of PTCL Group’s largest E-Sports gaming tournament ‘GameKey Arena’ at Nishtar Park Sports Complex, Lahore. Sixteen top PUBG MOBILE squads battled it out to decide the champion in the ultimate showdown, spanning…
Social Champ Launches the Champ AI Suite, Streamlining Social Media Management with Advanced AI Technology
As the world gears up for technological disruption, social media is increasingly becoming vital for businesses and individuals to build their online presence and engage with their audience. With ChatGPT disrupting the internet and AI-Powered tools challenging modern-day technology, Social Champ, a leading MarTech platform hailing from Pakistan, is now proud to enhance its powerful…
PTCL Group, PUBG MOBILE announce partnership for collaborative gaming activities
Pakistan’s largest telecommunication group – PTCL & Ufone 4G announced partnership with PUBG MOBILE through their newly launched E-Sports gaming platform GameKey for a series of collaborative gaming activities throughout the year. A special ceremony was held in Islamabad to announce this partnership. Shahbaz Khan, Vice President Wireless Commercial PTCL & Ufone, and Khawar Naeem,…
FINALISTS lineup confirmed for the ultimate showdown of PTCL Group’s E-Sports gaming tournament ‘GameKey Arena’
Top 16 squads have advanced to the Grand Finale of the ultimate PUBG MOBILE showdown of PTCL & Ufone 4G’s epic E-Sports gaming tournament, ‘GameKey Arena’. The tournament’s online qualifiers round featured more than 700 aspiring and professional gamers from across the country with the top 40 teams making it to the Semifinals. In the…
Microsoft unveils Bing search engine using Open AI technology
MICROSOFT unveiled new versions of its Bing internet-search engine and Edge browser powered by the newest technology from ChatGPT maker OpenAI, aiming to gain ground on Google’s web-search juggernaut by being first to offer a more conversational alternative for finding answers on the web and creating content. “This technology is going to reshape pretty much…